Everyone is very excited to welcome Santa to Rockford. The parade winds through the streets of downtown Rockford and is a great showcase for the many businesses and Scouting Troops that truly believe in the magic of Christmas. This year’s parade, on Saturday, Dec. 3, will feature more than 60 entries, sure to entertain, warm hearts and pass out candy. After the parade, be sure to go to the pavilion to visit with Santa. There will be children’s activities and free milk and cookies.